About

About

I’m a digital marketing and communications specialist offering consultancy services in United States.
With a professional background in international digital agencies, I have worked in France, Switzerland, Hong Kong, Japan and Malaysia.
My experience extends from strategy and international account management to hands on project management, programming and design.

Whether you want to quickly setup your business online, or you are looking at holistic communications planning, I work at connecting your brand with advocates and prospects.
Get in touch!

Appco Group Asia

Appco Group Asia

Appco benefitted from a great client base and track record for consistent revenue and profit base.
But with a very large and fast growing multinational team in face-to-face sales, it needed to boost its online PR image to attract new talent.
We worked on promoting the company through its core strength, the people that make appco a success story over and over.

Mead Johnson – photo competition

Mead Johnson – photo competition

There are several restrictions baby formulas have to work with in Malaysia when it comes to advertising. Mead Johnson was looking at a way to improve their brand awareness without using mass media. They also wanted to leverage on the online community to gain momentum. We offered to combine ground events where anyone who bought a tin of milk powder was given a chance to have their family photo taken on location and built a microsite to display all photos. Shortlisted photos were also going in print (News Straits Times, and others) and we tracked traffic sources to compare.
Results were really good, some participants started doing their own advertising on private blogs asking to vote for them.
We built a customer database of over...

The Peninsula Hotels – Website Redesign

The Peninsula Hotels – Website Redesign


The Peninsula Hotels is an ultra-luxury hotel operator based in Hong Kong, part of The Hongkong and Shanghai Hotels, Limited.
Their “flagship” hotel, the famous Peninsula Hong Kong opened in 1928 and used to be known as the ‘finest hotel east of the Suez’. It is widely regarded as one of the best hotels in the world. The Peninsula Hong Kong holds several world records for placing the largest single orders for fleets of Rolls-Royce cars in the world, and the Louis Vuitton boutique in the Peninsula Beijing is designated the “World Flagship” store for the brand.

The group now operates a chain of luxury hotels around the world with their 10th property opening in Paris’ Champs-Élysées...

Mead Johnson – photo competition

Mead Johnson – photo competition

There are several restrictions baby formulas have to work with in Malaysia when it comes to advertising. Mead Johnson was looking at a way to improve their brand awareness without using mass media. They also wanted to leverage on the online community to gain momentum. We offered to combine ground events where anyone who bought a tin of milk powder was given a chance to have their family photo taken on location and built a microsite to display all photos. Shortlisted photos were also going in print (News Straits Times, and others) and we tracked traffic sources to compare.
Results were really good, some participants started doing their own advertising on private blogs asking to vote for them.
We built a customer database of over...

Drupal information

Drupal information

Apart from me saying Drupal is one of the most incredible piece of CMS / web application software out there, let’s make this post a repository for nuggets of information on Drupal’s usage.

This estimate says 7.18 million websites use Drupal, not bad.
And Dries Buytaert’s

Jack’s Family Restaurants

Jack’s Family Restaurants